Summer Bull Run: an exceptional day of luxury and performance
THE LAMBORGHINI SPIRIT ON A LEGENDARY ROUTE
On Friday, June 27, the Lamborghini Centre in Menton offered a select group of guests a rare experience where premium lifestyle met pure driving passion. The day began with an exclusive breakfast in the after-sales workshop, the perfect setting to preview the AdPersonam luggage collection. Designed with the same aesthetic codes as the brand’s supercars, this line combines high-end materials, sophisticated design, and functionality tailored for car enthusiasts, perfectly embodying the Lamborghini universe.
A SPORTING ESCAPADE TO THE COL DE TURINI
Following this immersion in luxury, participants set off on an unforgettable Bull Run toward the legendary Col de Turini, a historic landmark of motorsport. Between its iconic hairpin turns and exhilarating sensations, this mythical climb highlighted the full power and refinement of Lamborghini models. The day concluded with lunch at the renowned restaurant Les 3 Vallées, a venue steeped in history and authenticity.
More than just an event, the Summer Bull Run is a celebration of the Lamborghini lifestyle: exclusivity, passion, performance, and elegance combined to create an experience that leaves no enthusiast indifferent.








