The Bugatti showroom in Monaco recently opened its doors on the Côte d’Azur, in a location that is closely linked to the brand’s glorious racing past. It is located on one of the Principality’s streets that host the Formula 1 Grand Prix every spring. This new Bugatti showcase in Monaco is located on one of the world’s most famous roads, offering a unique setting in the heart of the timeless Principality and recalling the shared history between Bugatti and Monaco.

At the official opening of the showroom, guests were able to see the brand new W16 Mistral, Bugatti’s ultimate roadster, in its first appearance on the Côte d’Azur. They also visited the Car Collection of H.S.H. the Prince of Monaco, where they were able to admire a selection of the brand’s most exclusive hypersportives, including the famous La Voiture Noire, one of the ten Centodieci, a rare Divo and a special Chiron Pur Sport “Grand Prix”. These cars will be on display alongside the W16 Mistral until May 2, offering a unique opportunity to view them side by side.

Bugatti is delighted to open its new showroom in Monaco, on the streets that shaped its history long ago. The brand offers a timeless prestige, excellence and luxury that perfectly matches the clientele in the region. The Bugatti showroom in Monaco was created in partnership with the Segond Automobiles group, which has been operating in the region for over 35 years.

The Segond Automobiles group also offers a new after-sales service area for the maintenance and servicing of Bugatti hypersport vehicles. The Bugatti Service Center on the Côte d’Azur, located near Monaco, offers the services of a team of highly specialised technicians trained in Molsheim, the birthplace of the brand. The centre complies with the high standards set by Bugatti for the maintenance of its hypersports cars, thus helping to extend the Bugatti experience in Monaco.

The new Bugatti showroom and after-sales centre offers Monegasque customers the opportunity to discover and enjoy all the prestige, excellence and know-how of the brand in an iconic, world-renowned setting Translated with www.DeepL.com/Translator (free version)